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Blue Shield of California Announces Patrice Bergman as Vice President and General Manager of Specialty Benefits

SAN FRANCISCO, CA (October 7, 2016) --- Blue Shield of California today announced the promotion of Patrice Bergman to vice president and general manager of Specialty Benefits. She is responsible for the management and performance of the company’s Dental, Vision and Life business and more than $250 million in annual revenue. She also oversees product and vendor strategy, compliance and operations.

Bergman previously served as director of Specialty Programs and Core Service Management, and led the transition of Blue Shield’s Core customers with 51–100 employees to Small Group accounts in order to comply with Internal Revenue Service’s (IRS) change to the small business definition. She first joined Blue Shield as Director of Specialty Sales in 2008.

Prior to joining Blue Shield, Bergman managed Northern California specialty sales for the Large Group Business Unit at Anthem Blue Cross and was a consultant for Employee Benefits at Standard Insurance.

“Throughout her time at Blue Shield, Patrice has developed a reputation for delivering results and is respected for her insight, intelligence and partnership,” said Jeff Smith, vice president and general manager of Individual and Family Plans (IFP). “Her wide ranging experience and knowledge make her the perfect person to lead our Specialty Benefits.” Bergman will report to Smith.

“I’m excited to continue working in this role and building upon the momentum that this team created," said Bergman. "I look forward to improving care for our customers throughout California."

Contact: Clinton McGue, 415-229-5359,

Background on Blue Shield of California
Blue Shield of California, an independent member of the Blue Cross Blue Shield Association, is a nonprofit health plan with 4 million members, 6,800 employees and more than $13 billion in annual revenue. Founded in 1939 and headquartered in San Francisco, Blue Shield of California and its affiliates provide health, dental, vision, Medicaid and Medicare health care service plans in California. The company’s mission is to ensure all Californians have access to high-quality care at an affordable price. Blue Shield has contributed more than $325 million over the past ten years to the Blue Shield of California Foundation. Contact your local agent or broker about Blue Shield of California products and services, or visit