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Nitin Bhargava Joins Blue Shield of California as Senior Vice President for Employer Markets

SAN FRANCISCO, CA (August 22, 2016) --- Veteran healthcare executive Nitin Bhargava has joined Blue Shield of California as senior vice president for Employer Markets. He will be responsible for the overall management and performance of the company’s employer group business units.

Bhargava has nearly 20 years of health care experience. He most recently served as president for Great Lakes Markets at Aetna, where he managed the company’s Commercial, Public and Labor, and Medicare business in Illinois, Indiana, Michigan, Wisconsin and Minnesota. In that role, he was responsible for more than 370,000 members and more than $1 billion in annual revenue.

“Nitin is a strategic leader with the ability to influence and get results,” said David Fields, executive vice president of Markets. “His talent and experience make him a great asset to Blue Shield and we are thrilled that he is joining our team.” Bhargava will report to Fields.

"I’m excited to join such a thoughtful and engaged team at Blue Shield." said Bhargava. “I look forward to leading this group toward achieving our market goals and organizational objectives.”

Contact: Clinton McGue, 415-229-5359,

Background on Blue Shield of California
Blue Shield of California, an independent member of the Blue Cross Blue Shield Association, is a not-for-profit health plan with 4 million members, 6,800 employees and more than $13 billion in annual revenue. Founded in 1939 and headquartered in San Francisco, Blue Shield of California and its affiliates provide health, dental, vision, Medicaid and Medicare health care service plans in California. The company’s mission is to ensure all Californians have access to high-quality care at an affordable price. Blue Shield has contributed more than $325 million over the past ten years to the Blue Shield of California Foundation. Contact your local agent or broker about Blue Shield of California products and services, or visit